What is B2B Distribution?
How Business Flyers are Different From Door Hangers
Professional Copy
The words you use and the way you speak in a piece of marketing for customers will differ from the way you would speak to another business. When developing your copy, you’ll want to show your expertise, address their pain points, and show them how you’re the solution for them.
Design Strategy
When designing a B2B flyer, the key is to keep it simple with minimal content but high impact. Your creative should attract your audience with eye-catching elements, draw them in, and inform them of everything they need to know about your business with as little information as possible.
Fewer Fliers
The number of businesses compared to residential homes in a selected area will be considerably lower. As a result, you can expect the quantity of your B2B campaign to be in the hundreds or low thousands.
Delivery
Depending on the businesses you are targeting, the distance between each business, and if personal interaction is required for delivery, it may take a few days for a single distributor to deliver a small number of business flyers.
Benefits of B2B Flyer Distribution
Attract New Customers
A business-to-business campaign is performed by targeting businesses in areas you want to attract new customers or by targeting specific types of businesses. For example, if you are interested in targeting restaurants in a specific area, we will only distribute to restaurants in that area.
Range of Formats
When it comes to the flyer itself, there are multiple different formats you can use to get your message across. Not only can the size vary, but business flyers can also be paired with poly bags and even samples or branded merch. This helps create a good impression on those at the business and can lead to more staying power for your flyer.
Increase Brand Recognition
and Awareness
and Awareness
One of the best benefits from B2b campaigns is the increase in brand awareness and recognition. B2B campaigns not only showcase your products and services to a wider audience, but they can also increase brand exposure and reach potential customers who may not be aware of your business.