Search Engine Optimization Services

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Align your
strategy, creative,
and media

Varga Launch Icon

Launch your
marketing
tactics quickly

Varga Reach Icon

Reach your target
audience through
multiple channels

Talk to Our SEO Strategist Today!

Search Engine Optimization Services

Varga Align Icon

Align your
strategy, creative,
and media

Varga Launch Icon

Launch your
marketing
tactics quickly

Varga Reach Icon

Reach your target
audience through
multiple channels

Talk to Our SEO Strategist Today!

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  1. Home
  2. Search Engine Optimization 2023

SEO Services That Turn Traffic into ROI

Search engine optimization services are designed to help your website appear for relevant searches on search engines through tactics like keyword research, content creation, backlinks, and the user experience SEO is all about increasing your website’s visibility to bring in qualified traffic to your website so you can connect with more customers and generate new leads. If you are ready to start creating your SEO strategy, customized for your specific business, contact us today!

Why Varga?

Why Varga?

We Get It Done

Varga was created because we saw so many marketing companies missing deadlines. We would ask ourselves why we are paying for marketing services if projects weren’t progressing, and the communication was inconsistent. When we set deadlines, we do our best to keep them, and if there is a need for more time, we are transparent and communicate with our clients.

We Get Personal

No two businesses are alike, so their strategies shouldn’t be either. Say goodbye to cookie-cutter agencies and hello to personalization. We take the time to get to know our clients so we can provide customized recommendations for their brand and goals.

We Are a Full-Service Marketing Agency

We don’t just stop at SEO. As a full-service marketing agency, Varga offers supporting services like PPC, content marketing, social media services, brand development, and website design. We’ll create customized strategies for all of your needs.

We Get It Done

Varga was created because we saw so many marketing companies missing deadlines. We would ask ourselves why we are paying for marketing services if projects weren’t progressing, and the communication was inconsistent. When we set deadlines, we do our best to keep them, and if there is a need for more time, we are transparent and communicate with our clients.

We Get Personal

No two businesses are alike, so their strategies shouldn’t be either. Say goodbye to cookie-cutter agencies and hello to personalization. We take the time to get to know our clients so we can provide customized recommendations for their brand and goals.

We Are a Full-Service Marketing Agency

We don’t just stop at SEO. As a full-service marketing agency, Varga offers supporting services like PPC, content marketing, social media services, brand development, and website design. We’ll create customized strategies for all of your needs.

Varga From Our Clients

5 Stars

Electronic Company

“Varga has done what no other Marketing firm I’ve used has been able to.
After outlining their plan, it was put into action quickly.”

– Owner, Medical Diagnostic Laboratory

Varga Check

120% Traffic Increased

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Conversion Rate Increased

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Blog Contents Related Keywords

5 Stars

Electronic Company

“Varga has done what no other Marketing firm I’ve used has been able to. After outlining their plan, it was put into action quickly.”

– Director, Electronics Company

Varga Check

120% Traffic Increased

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Conversion Rate Increased

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Blog Contents Related Keywords

1

Conduct Your SEO Audit

Completing a SEO audit is the crucial first step for any SEO strategy. The audit will help identify any errors or problems that may be preventing your website from ranking on Google or other search engines. It will also highlight any opportunities that can be taken advantage of to improve your performance.

The audit consists of an examination of your website, analytics, Google Search Console, and more with tools specifically for search engine optimization. We check your current SEO content, keyword placement, website user experience, if your site is being crawled correctly, and much more. Our goal is to get as much information about where you’re at now and how you can improve to help when we create your strategy.

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Examine your website & analytics with SEO tools.

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Recommend opportunities to improve.

1

Conduct Your SEO Audit

Completing a SEO audit is the crucial first step for any SEO strategy. The audit will help identify any errors or problems that may be preventing your website from ranking on Google or other search engines. It will also highlight any opportunities that can be taken advantage of to improve your performance.

The audit consists of an examination of your website, analytics, Google Search Console, and more with tools specifically for search engine optimization. We check your current SEO content, keyword placement, website user experience, if your site is being crawled correctly, and much more. Our goal is to get as much information about where you’re at now and how you can improve to help when we create your strategy.

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Examine your website & analytics with SEO tools.

Varga Check

Recommend opportunities to improve.

Research Your Keywords

The backbone of every strong SEO strategy is keyword research. Without it, your website will not rank or appear in the search results that have the best chance of reaching your target audience.

Keyword research is the process of investigating the search volume, keyword difficulty, and cost per click of keywords most relevant to your business and industry. By integrating keywords and phrases your audiences uses within your content, you will increase the chances of your website ranking for more relevant search results.

As we conduct our research, you will gain valuable insights into which terms you should use in your title tags, content, and more. We look into the keywords your website ranks for organically and provide recommendations of key terms that are critical for a successful SEO strategy. Naturally using the keywords throughout the copy of your website and other content will help increase your chances of ranking for more relevant search results, and ultimately convert more leads.

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Keyword Analysis.

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Target Keywords that Drive Traffic.

2

2

Research Your Keywords

The backbone of every strong SEO strategy is keyword research. Without it, your website will not rank or appear in the search results that have the best chance of reaching your target audience.

Keyword research is the process of investigating the search volume, keyword difficulty, and cost per click of keywords most relevant to your business and industry. By integrating keywords and phrases your audiences uses within your content, you will increase the chances of your website ranking for more relevant search results.

As we conduct our research, you will gain valuable insights into which terms you should use in your title tags, content, and more. We look into the keywords your website ranks for organically and provide recommendations of key terms that are critical for a successful SEO strategy. Naturally using the keywords throughout the copy of your website and other content will help increase your chances of ranking for more relevant search results, and ultimately convert more leads.

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Keyword Analysis.

Varga Check

Target Keywords that Drive Traffic.

3

Create Your Content

SEO content is any content created with the goal of attracting search engine traffic, so without it, a successful SEO strategy is impossible.

Using our research and input from your team, we will create a list of relevant topics that your target audience is already searching for. We’ll develop educational and engaging content such as blog posts, product pages, online guides, and other assets to pull in relevant traffic to your site.

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SEO Content that Converts.

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Educational and Engaging Long-Form & Short-Form Content.

3

Create Your Content

SEO content is any content created with the goal of attracting search engine traffic, so without it, a successful SEO strategy is impossible.

Using our research and input from your team, we will create a list of relevant topics that your target audience is already searching for. We’ll develop educational and engaging content such as blog posts, product pages, online guides, and other assets to pull in relevant traffic to your site.

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SEO Content that Converts.

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Educational and Engaging Long-Form & Short-Form Content.

Build Your Links

Off-page SEO is about building your site’s domain authority. Websites with higher authority tend to rank better than those with lower authority because Google considers them more credible and relevant.

The most popular off-page SEO technique is backlinking, which aims to generate quality links from authority sites. We build monthly backlinks to your site from reputable sources to drive traffic to your site, improve your domain authority, and increase your ranking on search engines.

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Improve domain authority.

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Generate quality backlinks.

4

4

Build Your Links

Off-page SEO is about building your site’s domain authority. Websites with higher authority tend to rank better than those with lower authority because Google considers them more credible and relevant.

The most popular off-page SEO technique is backlinking, which aims to generate quality links from authority sites. We build monthly backlinks to your site from reputable sources to drive traffic to your site, improve your domain authority, and increase your ranking on search engines.

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Improve domain authority.

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Generate quality backlinks.

5

Monitor & Optimize Your Performance

Typically, it takes an average of 4 to 6 months you see organic improvements from your SEO efforts, including a measurable increase in traffic, CTR, and conversions.

Why does it take so long for SEO to work? Google is all about patience, and they rank websites in search results based on dozens of factors. Google wants to provide searchers with the most relevant information, and these factors, like your backlink profile, take time to optimize.

We provide you with a monthly performance report using metrics relevant to your goals and conversions along with a summary of what we accomplished that month and what we plan to do next. Even though it can take a while to see improvements, we keep you included in the progress of your ongoing SEO strategy.

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Monthly Optimization Tactics.

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Monthly Reporting and ROI Tracking.

5

Monitor & Optimize Your Performance

Typically, it takes an average of 4 to 6 months you see organic improvements from your SEO efforts, including a measurable increase in traffic, CTR, and conversions.

Why does it take so long for SEO to work? Google is all about patience, and they rank websites in search results based on dozens of factors. Google wants to provide searchers with the most relevant information, and these factors, like your backlink profile, take time to optimize.

We provide you with a monthly performance report using metrics relevant to your goals and conversions along with a summary of what we accomplished that month and what we plan to do next. Even though it can take a while to see improvements, we keep you included in the progress of your ongoing SEO strategy.

Varga Check

Monthly Optimization Tactics.

Varga Check

Monthly Reporting and ROI Tracking.

Ready to start creating your SEO strategy?
Request a free proposal or give us a call at 949.768.1500

Ready to start creating your SEO strategy? Request a free proposal or give us a call at 949.768.1500

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