Pay-per-click (PPC) advertising is a budget-friendly tool that can help grow your business revenue by boosting traffic to your website. If you are interested in effective and easy paid search campaigns, then you’ll want to learn more about the PPC management services at Varga Marketing, Inc.
What is Pay-Per-Click Advertising?
Our PPC Ad Management Services
Many businesses don’t have the time required to spend optimizing PPC campaigns, but they also can’t afford to bypass the opportunities PPC advertising creates. That’s where Varga can help. Here’s what our PPC Ad Management Services can provide:
Account Setup
Just getting started with pay-per-click? Have an existing Google Ads account? Whatever your situation, we will kick things off with a thorough account analysis to determine which PPC tactics will work best to help your business grow.
Strategy
Successful PPC campaigns require a clear strategy. We’ll develop a custom PPC strategy that considers your budget, target audience, location, and your short- and long-term goals. Based on this, we’ll pinpoint the best campaign types and keywords for your ad copy.
Execution
With an actionable strategy in place, you get to sit back and watch while we launch your ad campaigns. We take care of your campaign setup, draft your ad copy, setup your links and craft CTAs that will effectively encourage your target audience to click your ads and act.
Optimization
Paid search is more than just creating an ad and hoping it works! Our PPC management services include ongoing tracking, reporting, A/B testing, and optimization to ensure that you get the best return on your investment (ROI) over time and continue to meet your goals.
